Last year around this time I wrote a post entitled "How To Cure A Minimalist Wardrobe". There I talk about purging a closet and the mindful exercise of learning to make sensible choices when it comes to fashion.

What I didn’t talk about there was the minimalistic qualities of couture and why I think it makes a difference in how people perceive fashion. I know, I know… to each their own but hear me out for a bit. Minimalism has slipped its way into every realm of the fashion world because it just makes sense.




Like everything that is created using minimalism and mindfulness as stepping stones, minimalist fashion focuses on functionality, quality and pays attention to the details. It’s honest and it’s developed from sketch to the end piece with the utmost of respect for the materials, the craft and the person who will wear it.

That is the same approach that Australian power duo, Sara Donaldson and Georgia Martin took when creating The Undone—A unique online shopping destination, distinctly concerned with quality and aesthetics. The focus is on wardrobe essentials. In pieces that are not mere "basic" but which also engage women with a sophisticated, functional and unique fashion experience.

They have a high standard for service and offer a small yet stunning selection of designers.

From their website, their carefully curated images, down to their beautiful packaging, The Undone is a safe place for minimalists to invest. Below are 6 of my favorite.